Audience Research

 For this campaign I conducted audience research so that I was certain on who my target audience for this documentary was. This was important as I needed to know who I was making this documentary for- the client- but also who would be watching it- as if the target audience was 26 and above- it would be pointless to create a documentary for an audience under the age of 26.

To conduct this research I created a Google Form and sent it out to the people in my class and the members of a group I take part in- and I collated that research into an audience profile- so that it was easier to read the statistics and facts.





Once I had collected this research- I collated the information into an audience profile.



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